The 7/22 article in the NYTimes, "Windows Upgrade Helps Microsoft to a Record Quarter," got me thinking about enterprise vs. consumer platforms in our world of learning tech. Microsoft is making tons ...

Any parent can attest to the disruption that Covid-19 has brought to education, and some brands are poised to take the lead in the online learning revolution. One such company, Nerdy, the parent ...

Iyengar, Raghuram, Asim Ansari, and Sunil Gupta. "A Model of Consumer Learning for Service Quality and Usage." Journal of Marketing Research (JMR) 44, no. 4 (November 2007): 529–544.

We examine a model of consumer learning and price signaling where price and quality are optimally chosen by a monopolist. Through numerical solution and simulation of the model we find that price ...

When shoppers excitedly save up loyalty points or watch for your digital coupon in their inboxes, you know you’re doing something right. But what if your customers aren’t as engaged as you’d like? In ...

At Willamette University, our MBA programs are designed to prepare students to become innovative, ethical, and impactful leaders. Our curriculum emphasizes the mastery of management knowledge, and the ...