There's a certain audacity to announcing your 2026 Colour of the Year is white. Not cream, not ivory, not even that trendy greige that's been haunting Pinterest. Just white. Okay, 'Cloud Dancer' if ...

Ahead of Pantone’s December 4 announcement of its 27th Color of the Year, explore the complete history of selections that have shaped design trends and reflected our collective mood. Pantone will ...

It is the first time white has been chosen as the colour of the year, and it has raised more than a few eyebrows. According ...

Pantone is not political, true. But its trend forecasters keep their manicured fingers on the pulse. And in this moment, I’m unable to ignore Ku Klux Klan robes are white, too.

Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that PANTONE 11 ...